What Are Your Keywords?

If you’ve done any web designing, you know that “keywords” are the labels put “behind the scenes” of the web site so that search engines can index your site appropriately. That way Google and others know that when someone asks for “fundraising professional associations” that AFP (www.afpnet.org) will come right to the top. Of course, there’s a bit more to being found than having the right keywords in place to land at the top, but the right keywords are a great start (to see them, by-the-way, right click on a blank spot on a web page and go to “view source”).

So if you were a web page, what keywords would you have embedded into your code so that when someone sought you out for your skills, interests, and other traits, you’d come up high on the list?

I’ll bet that you can guess this week’s task: what are the top 10 keywords that describe what you bring to the table in your professional career? (And sorry, you can’t repeat the same ones again and again — and no shouting! (caps)).

Write them down. Test them on others. Then start living those words whenever you’re at work … and just like a top rated web page, when someone needs help in what you do, they’ll look for you.